Grammarly Review
Fathom
Tools

Grammarly Review

Professional proof-reading support on your device

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Jeff Strang
Jeff Strang
Updated
Jan 3, 2020

Grammarly Review

Artificial intelligence-driven proof-reading and grammar support for professional marketing and business communications, and all general copywriting.

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Current Brand Statement

Great Writing Simplified

Supporting Value Statement

Compose clear, mistake-free writing with Grammarly’s AI-powered writing assistant

Grammarly screenshot
Screenshot from Grammarly homepage

What is Grammarly?

Grammarly is a copy-proofing, and communications 'tone' tool Fathom uses every day.

Fathom employs it to support long-form content marketing, advertising copy, website copy, business and strategy proposals. We also use to ensure essential emails are written as cleanly as possible.

Additional to Grammarly’s built-in copy-proofing features, the tool offers guidance on tone and delivery – both essential considerations for professional communications.

Who is Grammarly for?

“Anyone who writes anything.” We know, this sounds like an ad (and probably is), but it’s true.

In our opinion, a Grammarly annual license used obsessively is one of the smartest marketing investments a business communicator can make.

Emails, blogs, contracts, social media posts, advertising - you name it, if written material is required, Grammarly will add value to the output.

Grammarly for Facebook

Pricing

Free Plan
  • Critical grammar and spelling checks
  • Conciseness
Premium
  • Annual Plan US$11.66/ month
  • Quarterly Plan US$19.98/ month
  • Monthly Plan US$29.95/ month

Includes Free Plan features plus

  • Readability
  • Vocabulary enhancement suggestions
  • Genre-specific writing style checks
  • Plagiarism detector that checks more than 16 billion web pages
Grammarly for Business

All the above plus a raft of team management, billing and collaborative features

Pros & Cons

Pros
  • Free service is adequate for many users
  • Works on most devices
  • Easy to implement for routine use
  • Picks most spelling and punctuation errors accurately and instantly
  • Allows the user to accept or reject changes
  • Provides suggested improvements
  • Vastly improves the writing and professional presentation of written communications
  • Premium features well worth the investment for most users
Cons
  • It’s not perfect and sometimes ignores small errors such as occasional missing words. Fathom advises additional proof-reading for business or marketing communications – see Top Tip below.
  • Sometimes confused between American spelling and British spelling

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